Smes Operation Strategies Towards Global Competitiveness: Malaysian Smes Perspectives - Arash Najmaei - Books - LAP LAMBERT Academic Publishing - 9783847330912 - January 16, 2012
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Arash Najmaei
Smes Operation Strategies Towards Global Competitiveness: Malaysian Smes Perspectives

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SMEs play a crucial role in economic prosperity and industrial development of any country. However, this kind of enterprises has limited resources as well as operational capabilities therefore, SMEs face a great number of challenges and threats from other organizational domestically as well as internationally. In this sense understanding of operational strategies for the perspective of SMEs executives make a real sense because this investigation shows how different operational strategies are formulated and executed and enable other researchers and also practitioners to comprehend this filed more effectively.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 16, 2012
ISBN13 9783847330912
Publishers LAP LAMBERT Academic Publishing
Pages 140
Dimensions 150 × 8 × 226 mm   ·   227 g
Language German  

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