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Behavioral Economics: Eine Einfuhrung Hanno Beck 2014 edition
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Behavioral Economics: Eine Einfuhrung
Hanno Beck
Seit den siebziger Jahren haben die Erkenntnisse und Forschungen der Psychologie auch Einzug in die Wirtschaftswissenschaften gehalten – sie sollen das Menschenbild der Ökonomen und ihre Modelle realistischer machen.
411 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 1, 2014 |
| ISBN13 | 9783658033668 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 411 |
| Dimensions | 240 × 169 × 34 mm · 712 g |
| Language | German |
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