Predictive Intelligence for Data-Driven Managers: Process Model, Assessment-Tool, IT-Blueprint, Competence Model and Case Studies - Future of Business and Finance - Uwe Seebacher - Books - Springer Nature Switzerland AG - 9783030694050 - March 29, 2022
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Predictive Intelligence for Data-Driven Managers: Process Model, Assessment-Tool, IT-Blueprint, Competence Model and Case Studies - Future of Business and Finance 2021 edition


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This book describes how companies can easily and pragmatically set up and realize the path to a data-driven enterprise, especially in the marketing practice, without external support and additional investments. The PI maturity model then describes the phases in which you can build a PI ecosystem in your company.


268 pages, Illustrations; 80 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 29, 2022
ISBN13 9783030694050
Publishers Springer Nature Switzerland AG
Pages 268
Dimensions 155 × 235 × 15 mm   ·   438 g
Language English  

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