Digital Transformation in the Customer Experience -  - Books - Apple Academic Press Inc. - 9781774918128 - February 10, 2025
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Digital Transformation in the Customer Experience

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Discusses how digital transformation can help service and manufacturing firms to deliver better customer experience. Seeks to disseminate novel technical concepts and features. Addresses questions such as the relevance of e-service quality in customer satisfaction and loyalty, the IoET in marketing and healthcare, and more.


440 pages, 17 Illustrations, color; 9 Illustrations, black and white

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 10, 2025
ISBN13 9781774918128
Publishers Apple Academic Press Inc.
Pages 440
Dimensions 150 × 220 × 20 mm   ·   880 g
Editor Chadha, Raman
Editor Chaudhary, Aryan
Editor Majeed, Mohammed

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