Business Planning: A Comprehensive Framework and Process - Wesley B. Truitt - Books - Bloomsbury Publishing Plc - 9781567204759 - October 30, 2001
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Wesley B. Truitt
Business Planning: A Comprehensive Framework and Process

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This guide to the entire business planning process from start to finish provides a framework for: conceiving the vision of the firm; defining the purpose of the firm; setting business goals and strategies for achieving them; establishing operating plans for functions; and executing the plan.

240 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 30, 2001
ISBN13 9781567204759
Publishers Bloomsbury Publishing Plc
Pages 240
Dimensions 156 × 234 × 14 mm   ·   566 g
Language English  

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