Managing Innovation Adoption: From Innovation to Implementation - Majharul Talukder - Books - Taylor & Francis Ltd - 9781472413352 - April 17, 2014
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Majharul Talukder
Managing Innovation Adoption: From Innovation to Implementation New edition

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When Innovation is considered one of the key drivers of corporate success, why do organisations struggle to implement it? Research suggests that innovations fail due to a lack of acceptance by employees; therefore an understanding of potential adopters and the factors influencing their decisions is essential.

190 pages, Includes 20 b&w illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 17, 2014
ISBN13 9781472413352
Publishers Taylor & Francis Ltd
Pages 226
Dimensions 243 × 177 × 20 mm   ·   658 g
Language English  

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