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Behavioral Marketing: Delivering Personalized Experiences at Scale Dave Walters
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Behavioral Marketing: Delivering Personalized Experiences at Scale
Dave Walters
Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create process efficiencies.
256 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 9, 2015 |
| ISBN13 | 9781119076575 |
| Publishers | John Wiley & Sons Inc |
| Pages | 256 |
| Dimensions | 161 × 237 × 24 mm · 450 g |