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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing Roger Dooley
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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
Roger Dooley
Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns.
304 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 22, 2011 |
| ISBN13 | 9781118113363 |
| Publishers | John Wiley & Sons Inc |
| Pages | 304 |
| Dimensions | 161 × 234 × 26 mm · 550 g |
| Language | English |
