Strategic Public Relations Writing: Tactics, Techniques and Ethics in the Age of AI - Jim Eggensperger - Books - Taylor & Francis Ltd - 9781041199793 - December 28, 2026
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Jim Eggensperger
Strategic Public Relations Writing: Tactics, Techniques and Ethics in the Age of AI 2nd edition

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NZ$ 370
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Expected delivery Jan 5 - 8, 2027
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Providing insights into public relations from nonprofits to major corporations, this second edition prepares students for careers as effective strategic communicators. This text is ideal for undergraduate and postgraduate public relations writing courses, particularly those emphasizing strategy or combining strategy with writing.

Media Books     Hardcover Book   (Book with hard spine and cover)
To be released December 28, 2026
ISBN13 9781041199793
Publishers Taylor & Francis Ltd
Pages 288
Dimensions 150 × 220 × 20 mm   ·   608 g   (Weight (estimated))

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