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AI for Marketing: The Consumer Perspective - AI for Everything Idil M. Cakim
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AI for Marketing: The Consumer Perspective - AI for Everything
Idil M. Cakim
This book examines the human side of AI adoption at a time when technology is advancing faster than consumer comfort. Millions use AI to search, plan, create, and make decisions, but trust remains fragile. Cakim explains why that gap persists, and what it means for marketers trying to reach audiences who are both curious and cautious.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 28, 2026 |
| ISBN13 | 9781041135326 |
| Publishers | Taylor & Francis Ltd |
| Pages | 236 |
| Dimensions | 150 × 220 × 10 mm · 460 g |
