Marketing: The Basics - The Basics - Karl Moore - Books - Taylor & Francis Ltd - 9781041106234 - February 11, 2026
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Karl Moore
Marketing: The Basics - The Basics 3rd edition

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Fully updated to reflect the current world of marketing, this book includes all the vital information you need to excel as a marketing manager in a global landscape where consumer behaviour is increasingly unpredictable.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 11, 2026
ISBN13 9781041106234
Publishers Taylor & Francis Ltd
Pages 304
Dimensions 130 × 199 × 20 mm   ·   342 g
Language English  

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