Digital Business: AI, Strategy, Management & Transformation - Annmarie Hanlon - Books - SAGE Publications - 9781036243715 - April 10, 2027
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Annmarie Hanlon
Digital Business: AI, Strategy, Management & Transformation

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NZ$ 119.50
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Expected delivery Apr 19 - 22, 2027
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Digital business is no longer just a marketing buzzword - it is the strategic backbone of the modern organisation. This second edition of Digital Business by best-selling author Annmarie Hanlon provides a comprehensive, business-first guide to digital strategy. Integrating the well-recognised Business Model Canvas throughout, the book offers a clear, actionable framework for navigating digital change in the era of AI.

Media Books     Paperback Book   (Book with soft cover and glued back)
To be released April 10, 2027
ISBN13 9781036243715
Publishers SAGE Publications
Dimensions 150 × 220 × 10 mm   ·   250 g   (Weight (estimated))
Language English  

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