Media Engagement: Connecting with Audiences in Media Markets - Media Management and Economics Series - - Books - Taylor & Francis Ltd - 9781032956008 - November 24, 2026
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Media Engagement: Connecting with Audiences in Media Markets - Media Management and Economics Series

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This book outlines the need for media companies to embrace an audience-centric approach to thrive in today's fiercely competitive global market.

Media Books     Paperback Book   (Book with soft cover and glued back)
To be released November 24, 2026
ISBN13 9781032956008
Publishers Taylor & Francis Ltd
Pages 264
Dimensions 150 × 220 × 10 mm   ·   453 g
Editor Kimber, David
Editor Medina, Mercedes

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