Sponsored Editorial Content in Digital Journalism - Jonathan Hardy - Books - Taylor & Francis Ltd - 9781032453545 - May 22, 2023
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Jonathan Hardy
Sponsored Editorial Content in Digital Journalism

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For advertisers and news publishers, brand sponsored content has offered attractive solutions to problems of ad-avoidance and financing journalism. This book is an investigation into the practices, possibilities and problems of sponsored editorial content across various national and regional contexts.

142 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 22, 2023
ISBN13 9781032453545
Publishers Taylor & Francis Ltd
Pages 146
Dimensions 180 × 253 × 14 mm   ·   406 g
Language English  
Editor Hardy, Jonathan (University of East London, UK)

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