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Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge Katie King
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Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge
Katie King
Presents a cutting edge, strategic framework to help marketers capably and confidently integrate artificial intelligence into unparalleled marketing practice.
224 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | February 3, 2019 |
| ISBN13 | 9780749497972 |
| Publishers | Kogan Page Ltd |
| Pages | 224 |
| Dimensions | 241 × 165 × 25 mm · 586 g |
| Language | English |
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