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Artificial Intelligence Marketing and Predicting Consumer Choice: An Overview of Tools and Techniques Dr Steven Struhl
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Artificial Intelligence Marketing and Predicting Consumer Choice: An Overview of Tools and Techniques
Dr Steven Struhl
Compare and contrast the widely differing approaches to predictive analytics and predicting consumer choice with this comprehensive guide to marketing analytics.
272 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 25, 2017 |
| ISBN13 | 9780749479558 |
| Publishers | Kogan Page Ltd |
| Pages | 272 |
| Dimensions | 234 × 158 × 15 mm · 417 g |
| Language | English |
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