The Red Queen Retail Race: An Innovation Pandemic in the Era of Digitization - Lauri Paavola-Richard Cuthbertson-Olli Aleksi Rusa - Books - Oxford University Press - 9780192862617 - June 1, 2023
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The Red Queen Retail Race: An Innovation Pandemic in the Era of Digitization

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This book considers: how innovation through technological change is transforming the service sector; how changing consumer needs and behaviors are forcing firms to alter operations; how firms need competitive strategies and new modes of implementation to respond to this changing landscape; and how public policy will need to adapt.


224 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 1, 2023
ISBN13 9780192862617
Publishers Oxford University Press
Pages 224
Dimensions 160 × 240 × 17 mm   ·   470 g
Language English  
Editor Aleksi Rusanen, Olli (AI Applications, AI Applications, IBM FinlandAI Applications, IBM Finland)
Editor Cuthbertson, Richard (Senior Research Fellow, Senior Research Fellow, Said Business School, University of OxfordSenior Research Fellow, Said Business School, University of Oxford)
Editor Paavola, Lauri (Postdoctoral Researcher, Postdoctoral Researcher, Aalto UniversityPostdoctoral Researcher, Aalto University)

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